A 60-second video to raise awareness of United Nation’s Sustainable Development Goal 12: ensure sustainable consumption and production patterns.
On 25 September 2015, when the 193 Member States of the United Nations approved the 2030 Agenda and the 17 Sustainable Development Goals, (SDGs) they also created the world’s most demanding design brief.
We were asked to creative ways to communicate and raise awareness about the UN SDG’s 17 goals—quickly, with a final deliverable of a 1 minute video.
Idea 1: water footprint of food
Idea 2: Think of the origin
Idea 3: Get creative. Explore the possibilities of your food.
Storyboarding Round 2
Idea 1: Comparing the growth of an avocado tree with a person’s life
Idea 2: Comparing the time it takes for the produce to grow with the fastness of throwing them away